Unfiltered. Raw. Honest.
E-commerce isn't just about moving product; it's about moving people. I've spent late nights debugging complex checkout flows and early mornings architecting systems that handle millions in GMV.
The truth is, most "best practices" are just average practices wrapped in marketing. Real engineering happens when you question the defaults. Why use a heavy theme when headless is faster? Why accept generic checkout experiences when you can build something bespoke?
I don't just build websites. I build revenue engines. My approach is simple: Performance is the feature. Scalability is the baseline.
Who am I?
I'm Rishabh. A developer who cares deeply about the craft. A leader who believes in lifting others up. And a lifelong learner who knows that the best code is the code you don't have to write.